Producing Masterclass 14/10/19: Producing 101

Producing Masterclass with Raph Assaf

Advice from Raph

• Learning from everyone's mistakes.
• Keep open-minded
• Ask for advice

Keys to Making a Great Short

• "If it ain't on the page, it ain't on the stage"
• Playing team sports
• Teams
• Attitude
• Maturity
• Communication
• Selflessness
• Quality the baseline - Discussions, no one is wrong
• No preciousness
• Kind OVER Correct - Better to be kind rather than correct - pick your time
• Honesty
• True to yourself

Failure

• FAIL = Churchill - "Success is going from one failure to the next with enthusiasm"

Producing

• Frank Marshall - Producer
• Raiders of the Lost Ark (Steven Spielberg, 1981)
• Back to the Future (Robert Zemeckis, 1985)
• On Story 720: Frank Marshall on producing from the creative side.

Producer

• Problem solver
• A diplomat
• Solution Producer

Most important Role:

• Focus Puller

Problems

• Problems create magic!
• Mistakes can help you
• Something wrong happens - something good will follow.